Hansens Excavating & Developments

Dynamic and Bold Squarespace Website for Hansen’s Excavating & Developments

Objective

Hansen’s Excavating & Developments needed a dynamic, bold, and sleek custom Squarespace website to reflect their professionalism, expertise, and comprehensive service offerings. As a one-stop-shop excavating company serving the Creston Valley and the Kootenay region, the website needed to be memorable and effectively showcase its wide range of services.

Branding

• Logo Design: the original logo was redesigned using their brand colours—lime green and black—to create an edgy, masculine feel.
• Typography: For headings, a bold, clean sans-serif font was chosen, reinforcing the brand’s strong and expert image.

Features

• Dynamic Multimedia: The homepage header features a video background of an excavator, creating an engaging and dynamic first impression.
• Custom-Coded Elements: The website title includes rotating text with an underlined highlight, and the navigation menu is custom-coded to drop down below the header for a clean, unobstructed look.
• Scrolling Titles: The review section features a scrolling title to add dimension and interest, and the video background continues into the About section on the homepage.
• Comprehensive Structure: The website includes five pages—Homepage, Services, About, Portfolio, and Contact—ensuring comprehensive coverage of all aspects of the business.

Results

The new website for Hansen’s Excavating & Developments successfully showcases the company’s professionalism, expertise, and extensive service offerings. The bold and sleek design, combined with dynamic multimedia and custom-coded elements, creates a memorable online presence that stands out in the Creston Valley and the Kootenay region. The site effectively communicates the strength and forward-looking nature of Hansen’s brand, making it easy for potential clients to explore their services and get in touch. This strong online presence reinforces Hansen’s reputation as a top-quality excavation and construction service provider.