Rocky Mountain Pest Control required a bold, monochromatic, and standout custom Squarespace website for their new business launching in Creston, BC. The website needed to reflect their professionalism and provide a platform beyond their existing Facebook page, emphasizing their role as the only local pest control company in Creston. The design aimed to integrate their existing logo and brand colours while adding a bright, emerald green accent colour to enhance visual appeal and functionality.

• Logo and Colours: TThe existing logo, designed by Rook Design Media, was incorporated into the website.

• Brand colours: black, white, grey, and an added emerald green for buttons, links, and accent styling, which was also reflected in the photography to provide a natural and outdoorsy vibe.

• Typography: Montserrat and Open Sans for a clean, modern, and professional look.

• Imagery: A mixture of bright, monochromatic photos with a pop of green.

  Clear and clean photos to maintain a professional look and create contrast against black sections.

• Hero Section: The client's logo featured prominently in the hero section instead of a photo background.

• Simple Navigation: Simple and intuitive navigation with three main pages: Homepage, Our Services, and Contact Us.

  • Homepage:

    • Brand bio: Who they are, what services they provide, and who they serve.

    • Our Commitment section.

    • Dynamic moving section of black and white pest graphics to add movement and interest.

    • Our Services: Carousel gallery showcasing services such as Residential, Commercial, Pest Control Management Programs, Extermination, and Trapping and Relocating Nuisance Animals.

    • Our Story section integrated into the homepage.

    • Call to Action section above the footer: "Get in Touch."

  • Services Page:

    • Detailed overview of services for Residential and Commercial clients.

    • Gallery slideshow of "Pests We Handle" featuring photos and names of pests.

    • Customer Service Commitment section covering Privacy and Discretion, Government-Regulated Products and Practices, and Customer Satisfaction.

    • Testimonials section with a scrolling header, complementing the dynamic pest graphics on the homepage.

    • FAQs section.

    • Call to Action: "Contact Us Today" button.

  • Contact Page:

    • Simple contact form with fields for contact name, email, phone, selection menu of pests, and a message section.

• Increased Professionalism: The new website provided a polished and professional online presence, setting Rocky Mountain Pest Control apart from competitors.

• Enhanced User Experience: Simple navigation and clear information made it easy for potential clients to find and understand the services offered.

• Brand Consistency: The integration of the existing logo and brand colours, along with the added emerald green, created a cohesive and visually appealing brand identity.

• Higher Engagement: The dynamic elements, such as the moving pest graphics and testimonials, added interest and kept visitors engaged longer.

• Improved Lead Generation: The clear call-to-action sections and the user-friendly contact form facilitated increased inquiries and bookings from potential clients.